If you're a developer comfortable in PHP and HTML, you should be able to get your Joomla site Facebook enabled in record time.  If you don't know, then here is a link to find out.  Simply follow this link and begin the learning curve. \

Let's look beyond the obvious time savings, learning curve (errors) and tentative results.

Now have a look to the fourth largest country in the world and rationalize, not marketing into that space.  Although this position for FB may be a fashionable trend, it is a reality today.

If your business is B2C, FB integration is not an option.  In fact, today, social networks are pretty much a given on sites.